Screenshot 2023-06-25 at 1.34.22 PM.png

Esports Branding

Esports Logo

Pepperdine University

Screen Shot 2021-09-07 at 3.02.55 PM.png
Screen Shot 2021-09-07 at 3.03.25 PM.png

Pepperdine Esports logo evolution.

The Pepperdine Esports team requested a logo that featured a heraldry badge and a reference to the crucifix. Although a wave was not part of the requirements, I saw value in using a wave to tie the esports team to Pepperdine Athletics. The final wave design worked well with the existing Pepperdine Athletics typeface, directly linking the two brand identities.

Jersey-front.jpg
Baseball-style-T-2.jpg

Sketches and evolution of second logo concept with custom lettering created in Adobe Illustrator.


Tools used: Procreate (iPad Pro), Adobe Illustrator, and Adobe After Effects